Facebook Giving Publishers the Option to Paywall Articles

Facebook Giving Publishers the Option to Paywall Articles

After ongoing lobbying from publishers, Facebook is said to be introducing the ability for businesses to paywall their Instant Articles later this year. This is just the latest in a plethora of new features that have been introduced to the Instant Articles content type, in an effort to entice publishers to create content within the Facebook platform. From faster load speeds and signup form embeds, to the promise of revenue from in-article ad placements, it is clear that Facebook is pushing the post type hard in an effort to keep its users on the platform for as long as possible.

0 Comments

Leave a reply

Your email address will not be published. Required fields are marked *

*